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Develop effective strategies with the right data for CBD and Cannabis.
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US Cannabis
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Resources
Data and insights from our team of experts
Recent
CBD
Cannabis
WELLNESS
Webinars
Brightfield’s 2022 by the Numbers: 2022 Roundup and Trends to Watch in 2023
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Cannabis Across Borders: The Multi-State Brand
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How Big of a Threat is Delta-8?
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Flu (Fighting) Season: Functional Beverages & Immunity
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Cannabis & Psychedelics: Market Overlap Between Cannabis & Psychedelic Markets
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International Cannabis Refresh 2022
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What Makes a Favorite Dispensary?: Favoritism Drivers in US Cannabis
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US CBD Q3'22 Market Refresh: Top Performing Brands
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Whitepaper: Delta-8 and the Emerging Cannabinoids
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International CBD Report, 2022: Global Trends & Projections
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Canadian Cannabis Industry Update
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CBD: FDA Impact & the Path Forward
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US CBD Q3'22 Market Refresh: Top Performing Brands
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Whitepaper: Delta-8 and the Emerging Cannabinoids
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CBD: FDA Impact & the Path Forward
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US CBD Market 2022 Update
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US CBD Market Industry Update
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What's the Fate of Delta-8?
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2021 US CBD Mid-Year Report
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Pet CBD Pupdate
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US CBD Conversion Calamity
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Catching ZZZs with CBD
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Data-Driven CBD Marketing: Personality + Lifestyle Insights
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Buying CBD During a Pandemic: Q3 2020 Consumer and Channel Trends
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CBD Consumer Behavior Changes Due to COVID-19: July 2020
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Navigating Seismic Shifts: July 2020 US CBD Market Report
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Heavy vs. Occasional CBD Users
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CBD, Anxiety + Self-Care
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The CBD Consumer's Response to COVID-19
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The Customer Journey of Pet CBD Buyers
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Data-Driven Pet Parent Profiles
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US Hemp Cultivation Landscape
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From Farm to Aisle: 2019 US CBD Market
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Understanding CBD
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Brightfield’s 2022 by the Numbers: 2022 Roundup and Trends to Watch in 2023
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Cannabis Across Borders: The Multi-State Brand
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Cannabis & Psychedelics: Market Overlap Between Cannabis & Psychedelic Markets
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What Makes a Favorite Dispensary?: Favoritism Drivers in US Cannabis
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Cannabis Drinks Brands Winning on Shelf
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Canadian Cannabis Industry Update
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Standing Out in US Cannabis
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420: The Biggest Cannabis Day of the Year
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Battle of the North: Canada Cannabis Market Update
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Getting High on Cannabis Insights
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Canada Distribution Trends Report: Edibles
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Distribution Report: US Cannabis Chocolates
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Distribution Report: US Cannabis Drinks
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Cannabis Industry Update: Canada
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Canadian Budtender Study
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2021 Cannabis Industry Trends Review
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Distribution Report: Concentrates
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Understanding The Psilocybin Consumers
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Expanding Shelves: The Road to a $50 Billion Cannabis Market
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Distribution Report: Flower & Pre-Rolls
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Q3 Canadian Cannabis Consumer Report
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Distribution Report: Disposable Vapes
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Sweets on Shelf: Cannabis Edibles Trends Report
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Distribution Report: Cannabis Chocolates
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M&A Checklist: Defining Brand Value
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Distribution Report: Cannabis Candy
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2021 US Cannabis Legalization & Consumer Trends Report
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Distribution Report: Baked Goods
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US Cannabis Brand Health: The Next Chapter
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Growing a Cannabis Market: Canada Market Update
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Disruptive Pre-Rolls March 2021
Cannabis Consumer Trends for Occasion-Based Marketing
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What Does it Take to Convert Canadian Cannabis Consumers?
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Canadian Consumer Response to COVID: December 2020
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2020 In Review: Cannabis Innovations
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Cannabis Consumer Behavior Changes Due to COVID-19: November 2020
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The Rise of Value Brands in Canada
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Persona Spotlight: Canadian Cannabis Newbies
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Innovation Brief: Pandemic Product Trends
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Persona Penetration across Canadian Cannabis Brands
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Innovation Brief: Seasonality in Cannabis
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Finding a National Foothold: US Cannabis Market June 2020
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Which Canadian Brands are Winning over Cannabis Users?
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Innovation Brief: Most Disruptive Products
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Innovation Brief: Trending Budget Products
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Asia Pacific Market Report: April 2020
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Cannabis Consumers + Their Hobbies
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The Canadian Consumer Response to COVID-19
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The Cannabis Consumer's Response to COVID-19
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TV + Music Consumption for Cannabis Consumers
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Consumers At Home: Alcohol vs. Cannabis Consumption
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The Substitution Effect of Alcohol & Cannabis
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Alcohol vs. Cannabis for Millennials and Baby Boomers
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CBD in Canada
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Cannabis and Enhanced Intimacy
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Cannabis 2.0: Brand and Product Trends
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US THC Vape Users
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Entering the Fold: 2019 Latin America CBD and Cannabis Market
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Crossing The Mississippi: 2019 US Cannabis Market
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2019 Canadian Consumer Insights Update
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Canadian Cannabis Users React to the 2019 Adult-Use Market
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Flu (Fighting) Season: Functional Beverages & Immunity
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Diet, Nutrition, and Weight Loss Trends
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Dry January: Non-Alcoholic Beverage Trends
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What's Trending in Functional Health and Wellness
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RTD Cocktails Trends
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Non-Alcoholic Beverage Trends Report
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Meatless Goes Mainstream: Plant-Based Meat Trends
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Drinking Smart or Drinking Less? 2021 Alcohol Trends Report
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How Recess Expands Relaxation Category with Evergi
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Wellness Trends to Watch in 2021
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Evergi Wellness Snacks Infographic
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Emerging Ingredients and Supplements for Wellness
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Sleep & Wellness
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Where CBD Competes in the Wellness Space
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Who is the Functional Beverage Consumer?
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How Consumers Stay Well During a Pandemic
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Trends in Functional Wellness Products
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What's Next in Wellness?
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Navigating a DTC World
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Emerging Trends in a Changing Product Landscape
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The Foundation for a Consumer-Centric Digital Strategy
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Future of CBD and Cannabis under COVID-19
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