We're data-driven storytellers.

With fast-moving industries come difficult answers to find. We're constantly discussing new data, emerging trends, and hidden insights so we can keep each other informed and deliver impactful answers for our clients.

Seriously, we love this stuff.

Our team has extensive experience across multiple industries around the world:

Opaque Markets
Machine Learning
Tobacco
Strategic Planning
Data Science
BevAlc
Global Policy
Psychology
FMCG
Creative Agencies
Social Media
Retail

Our Team

Bethany Gomez Headshot

Bethany Gomez

Managing Director

Bethany's core responsibility is to manage our growing team and drive new product development. She is a key driver of business development, managing some of our top clients to ensure long-term success. She has an extensive background in quantitative research, global policy, and strategic planning. Her passion for the CBD and Cannabis industries helps drive our team forward and deliver comprehensive and data-driven answers for each of our customers.

Jennifer Kregor Headshot

Jennifer Kregor

Data Science Director

Jen manages the development of our predictive models, NLP algorithms, web applications, and data science explorations. Prior to leading our Data Science team, she managed a large national study at UPenn’s Institute for Research in Cognitive Science and the UCLA Human Perception Lab. Most recently, she managed web-app development and data collection at UPenn's Positive Psychology Center with the World Well-Being Project, a group pioneering measures of well-being using natural language processing and machine learning, and providing insights to industry leaders and world governments.

Kay Tamillow Headshot

Kay Tamillow

Research Director

Kay Tamillow leads a team that provides in-depth analysis on the CBD and cannabis markets, spanning across consumer research, new product developments, market sizes and brand shares. Before joining Brightfield, she worked across various functions at PepsiCo, managing project teams and building analytic models and strategic frameworks to drive results in pricing strategy, assortment optimization, distribution logistics, global innovation portfolio management, and annual revenue planning.

Virginia Lee Headshot

Virginia Lee

CBD Research Manager

Virginia works closely with our Analyst, Data Science, and Business Development teams in order to help develop our platform offerings and custom research across the US CBD market. Prior to joining us, she worked at Euromonitor, where she conducted the company's syndicated research of industries such as beauty & personal care, packaged foods, non-alcoholic drinks, health & wellness, consumer health, and retailing.

Jamie Schau Headshot

Jamie Schau

International Research Manager

Jamie's primary responsibilities are to develop and refine our platform offerings and custom research across the international CBD and cannabis landscape. She has experience in both quantitative and qualitative research as well as global policy.

Claire Kaufmann Headshot

Claire Kaufmann

Client Services Director

Claire manages the accounts of our clients and provides strategic business guidance. With over a decade of CBD and cannabis industry experience, Claire is able to transform questions our clients have - and will have - into meaningful insights and solutions.

Alyssa Jank Headshot

Alyssa Jank

Consulting Services Manager

Alyssa manages custom projects and consulting services for cannabis and CBD clients ranging from market research to consumer insights to strategy. She has been working and tracking the cannabis market since 2016 after she joined a beer strategy division at Constellation Brands and was tasked with tracking the impact of legalization on beer sales.

Connor Skelly Headshot

Connor Skelly

Marketing Director

Connor is responsible for making innovative leaders aware of our unique, data-driven answers and custom business solutions. He has previously led and collaborated on marketing and repositioning strategies, global campaigns, solution-focused offerings, marketing attribution and operations, and sales-aligned processes across multiple industries.

Patrick Hayden Headshot

Patrick Hayden

President

Patrick is responsible for the growth of our company, leading the team towards a new era of consumer insights and market intelligence. He has worked in both market research and investment management for 15 years, primarily helping hedge funds leverage emerging market data to boost investment returns and enabling companies to achieve their business objectives.