Cannabis Consumer Exploration

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Dive deep into the minds of cannabis consumers.

As cannabis goes mainstream new consumer segments are emerging.

Get started with a preview of the cannabis consumer portal today.

Uncover in-depth coverage on:

- Demographics

- Cannabis usage and purchasing patterns

- Paths to purchase and why people buy

- Personality Attributes and Motivators directly linked to top psychological research.

- Lifestyles, Interests, and Influencers sourced by social media

- Alcohol & Tobacco Substitution Behaviors


Brightfield’s AI-driven, predictive analytics can help identify consumers using social-media metrics, usage patterns, and more. Our machine learning and natural language processing helps clients gain insights that:

1) Cut customer acquisition costs

2) Identifies and illuminates deep understanding of addressable core consumer groups

3) Informs nuanced messaging to specific core consumer groups

4) Prepare you for long-term success

Cannabis Consumer Exploration

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